Healthcare Design Rankings

Best Healthcare Design Agencies in New York City (2026)

New York's healthcare design scene is the deepest and most varied of any city on this site — full-service creative shops with healthcare as one strong vertical among several, healthcare-exclusive UX specialists, and naming firms with decades of pharma and medical device relationships. The five agencies below all carry real, named healthcare work out of the city.

Best for

Fortune 500 healthcare & life sciences

Large healthcare, life sciences and payer organizations running enterprise-scale UX and digital transformation.

1 agency

  • G&CO. logo

    G&CO.

    #1 · New York, NY

    50+ person CX consultancy; Thermo Fisher Scientific among clients; built the Acumen decision-intelligence platform.

Agency profiles

#1

G&CO.

New York, NY · Founded n/a

Specialty
Enterprise UX and customer experience consulting
Client tier
Fortune 500 healthcare and life sciences

Why it ranks here

  • Led by founder and CEO Juan Manuel Gonzalez, a global customer experience consulting firm with more than 50 people advising Fortune 500 brands
  • Named healthcare and life sciences client Thermo Fisher Scientific reflects genuine enterprise-scale relationships, not just startup work
  • Created Acumen, an AI-powered decision intelligence platform purpose-built for healthcare and life sciences, showing depth beyond client services alone

Ideal for

Fortune 500 healthcare, life sciences, and payer organizations that need enterprise-grade UX and digital transformation consulting.

Consider instead

Tanj, if you need naming specifically rather than broader UX and consulting work.

#2

Tanj

Brooklyn, NY · Founded 2009

Specialty
Brand naming and verbal identity
Client tier
Startups to established corporations
Website
tanj.co

Why it ranks here

  • 100% focused on naming and brand language — not a generalist agency that also does naming as a side offering
  • Named more than 1,000 brands, with clients collectively representing more than $2.4 trillion in market value
  • Named work includes renaming a health tech company as part of a rebrand, cited by the client's design partner as central to winning the pitch

Ideal for

Healthcare or health tech companies specifically needing a name — for a company, product, or rebrand — from a firm entirely focused on that discipline.

Consider instead

G&CO., if your organization is a Fortune 500 enterprise rather than a startup or mid-market company.

#3

DD.NYC

New York, NY · Founded 2015

Specialty
Branding, UI/UX, and packaging design
Client tier
Startups to established healthcare and medical brands
Website
dd.nyc

Why it ranks here

  • Women- and minority-owned agency, certified by NYC's Small Business Services since 2020, with a 5-star Clutch Top 40 Design Agency ranking
  • Dedicated medical industry design practice spanning branding, UI/UX, and website design
  • Broader award recognition (Awwwards honorable mention, Inc. 5000 ranking) reflects design quality beyond healthcare specifically

Ideal for

Healthcare and medical brands that want award-recognized branding and design from a full-service creative shop.

Consider instead

UX Healthcare, if you need healthcare-exclusive UX research rather than broader creative and branding work.

#4

UX Healthcare

New York, NY · Founded n/a

Specialty
Healthcare-exclusive UX research and design
Client tier
Health systems and digital health platforms

Why it ranks here

  • Practice focused exclusively on patient, provider, and administrator interaction design
  • Reshaped UX across an entire portfolio of global healthcare hub websites for one client, evidence of multi-property scale
  • Works directly with healthcare marketing agencies, pharma companies, and healthcare tech founders as an embedded UX resource, not just a project vendor

Ideal for

Healthcare organizations that need UX research and design specifically, distinct from marketing-led branding work.

Consider instead

DD.NYC, if you need brand identity and visual design alongside the UX work.

#5

Catchword

Oakland, CA (also New York, NY) · Founded 1998

Specialty
Naming and verbal identity for medical and pharma brands
Client tier
Startups to Fortune 500

Why it ranks here

  • East Coast operations led from the New York office since 2001, alongside the firm's Bay Area headquarters
  • Ranked #1 for naming by Clutch since the category was introduced in 2017
  • Named medical and healthcare clients include Boston Scientific and Allergan

Ideal for

Healthcare and medical device companies that need expert naming and verbal identity, not just a visual refresh.

Consider instead

G&CO. or DD.NYC, if you need full visual identity and website work rather than naming specifically.

Comparison

Facts only, as each agency publishes them. Rank order follows the profiles above; nothing here is a score.

#AgencyBaseSpecialtyClient tierOther officesHealthcare-only
1G&CO. logoG&CO.New York, NYEnterprise UX and customer experience consultingFortune 500 healthcare and life sciencesNone listedNot stated
2Tanj logoTanjBrooklyn, NYBrand naming and verbal identityStartups to established corporationsNone listedNo
3DD.NYC logoDD.NYCNew York, NYBranding, UI/UX, and packaging designStartups to established healthcare and medical brandsNone listedNo
4UX Healthcare logoUX HealthcareNew York, NYHealthcare-exclusive UX research and designHealth systems and digital health platformsNone listedYes
5Catchword logoCatchwordOakland, CA (also New York, NY)Naming and verbal identity for medical and pharma brandsStartups to Fortune 500Oakland, CA (headquarters)No

Where the Five Work

Four are headquartered in Manhattan or Brooklyn. Catchword runs its East Coast work from New York and is headquartered in Oakland.

Ranking criteria

Genuinely NYC-headquartered.

We verified each agency's actual home base, including firms with a genuine second office elsewhere.

Named, verifiable healthcare work.

We check every claim against the agency's own site or another independently verifiable source.

Design-led positioning.

We favor agencies whose core identity is design or brand strategy, not software engineering shops that mention design as a secondary service.

A clear client-tier fit.

Every entry states the scale of organization it actually serves.

How to narrow it down

Fortune 500 healthcare or life sciences enterprise?

G&CO.'s enterprise consulting scale is unmatched here.

Need a name — company, product, or rebrand?

Tanj and Catchword are both naming specialists; Tanj for startups and mid-market, Catchword for deeper pharma and medical device naming history.

Want award-recognized branding and design range?

DD.NYC covers branding, UI/UX, and packaging under one roof.

Need UX research specifically, not branding?

UX Healthcare's practice is exclusively focused on that discipline.

Common questions

Is New York the strongest healthcare design market in the US?

It's certainly one of the deepest and most varied, given the sheer number of agencies, healthcare organizations, and pharma and life sciences companies headquartered in or near the city. That said, some other markets (like the Bay Area for health tech, or Nashville for hospital operations) have their own specific concentrations.

Should we prioritize a healthcare-exclusive agency or a broader creative studio?

A healthcare-exclusive agency, like UX Healthcare, arrives already understanding compliance and clinical workflows. A broader studio, like DD.NYC, can still work well if you value wider creative range and your project doesn't require deep regulatory fluency.

What's the typical cost range for NYC healthcare design work?

It varies significantly. Founder-led boutique agencies can start projects around $15,000 to $20,000; full brand-and-website engagements at senior-led studios typically run $35,000 to $80,000; enterprise consulting engagements with firms like G&CO. run considerably higher.

How do we tell a genuine design agency from a software shop that also does design?

Check how the agency describes itself on its own site and LinkedIn — a firm that leads with "software development company" and lists design as one service among several is different from one that leads with design, brand, or UX strategy. We've filtered for the latter on this page.